Ferrero pulls “Yes White Can” Küsschen ad, 2013-09-04
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Ferrero’s latest ad shows a political rally and a talking Ferrero Küsschen white chocolate. The camera then pans to activists holding signs and shouting what translates to “Yes White Can!” And as everyone shouts enthusiastically, a poster with the words “Germany Votes White!” is unveiled. Run in sync with Germany’s election’s season and meant to draw comparisons to Obama’s popular “Yes We Can,” slogan, things didn’t exactly go as planned for the chocolate company. The Telegraph reports “furious Germans compared them to propaganda for Germany
Ferrero pulls “Yes White Can” Küsschen ad, 2013-09-04
Ferrero pulls “Yes White Can” Küsschen ad, 2013-09-04
Ferrero pulls “Yes White Can” Küsschen ad, 2013-09-04
Ferrero pulls “Yes White Can” Küsschen ad, 2013-09-04
