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No country takes its fluffy pop music more seriously than South Korea.
K Pop Presentation, PDF, Pop Music
Sustainability, Free Full-Text
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The Business of K-pop
The korean wave 2011 by KOCIS - Issuu
K-pop: BTS and other Korean music groups have swept the globe - Vox
Industry Insights: The Dangerous Myth of “Engineered K-Pop
K-pop invasion: From a local trend to a global phenomenon, and beyond