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• Meet the Family Behind 'The Elf on the Shelf' and 13 Million Scout Elves - Forbes Vetted

Meet the Family Behind 'The Elf on the Shelf' and 13 Million Scout Elves - Forbes Vetted

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The Elf on the Shelf' brand's magical story started with co-founder's family and its own Christmas elf

november-2010

Meet the Family Behind 'The Elf on the Shelf' and 13 Million Scout Elves - Forbes Vetted

The Elf on the Shelf' brand's magical story started with co-founder's family and its own Christmas elf

My Family Invented the Elf on the Shelf — Here's How We Grew It

The Elf on the Shelf' brand's magical story started with co-founder's family and its own Christmas elf

The Elf on the Shelf' brand's magical story started with co-founder's family and its own Christmas elf

The Elf on the Shelf Shares Holiday Tradition with the World

Elf on the Shelf founders' sleigh ride to success